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What we do


What We Do


Many sports organisations are very good at operations. They run good competitions, the website is up to date with results, officials are in the right place at the right time and the seasons just roll along.

But the marketing sucks! New members are not engaged and signed up, volunteers are hard to come by and the few sponsors are often ‘friends of the sport’ rather than true commercial partners.

When you have the tools and support to develop a thriving sports community, no matter where you are now, it’s like crossing a line. The feeling of security this gives you is truly exciting!

Learn the Five Step Sequence to building a highly valued, engaging and successful sports organisation:
1. You need a clear and compelling BRAND

In todays market, being remarkable is essential. If you don’t have a clear and compelling Brand that engages people simply and quickly by telling them who you are and what you stand for, you will always find it hard to compete.

2. You need to COMMUNICATE regularly with your sports community

Regular, targeted communication builds credibility, trust and authority. You need to develop a clear framework for educating and engaging your community, which in turn attracts fresh opportunity.

3. You need to AUTOMATE your marketing

Technology has changed the way the world works – you need to use it to your advantage. Automate your marketing so you can do what you love and use your resources to build your sports organisation into an amazing brand.

4. You need to ENGAGE your members and turn them into raving fans

Find, engage and retain the people that are pre-qualified and naturally suited to your sports brand. Deliver a truly great experience for them and they’ll be eating out of your hand (and telling everyone they know).

5. You need to develop PRODUCTS that generate revenue

Restricting yourself to traditional products like competitions and clinics kills your value and future opportunity. Develop new ways to package and deliver your sport and unique expertise in order to reap the benefits.

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Discover how to turn your sports organisation into a thriving community.

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What we do

Game Plan Marketing uses simple branding and marketing systems that enable sports organisations to generate more members & revenue and build thriving communities. We work most effectively with organisations who run great competitions but haven't reached their real potential.

We help create organisations that engage people in sport and physical activity, as we believe the world needs it more than any time in history. Because of what we do, our clients get to love their involvement in sport, without worrying about money, sponsors and finding members. We leave people feeling relieved that they have a solution and inspired about the future.

Ned Coten, Game Plan Marketing

Services

Game Plan Sports Accelerator program Game Plan Marketing workshop Put your marketing on autopilot Ultimate sports camp marketing pack Brand & marketing consulting

Specialties

  • Developing a compelling message
  • Branding that tells the world what you stand for
  • Automate your marketing (and free up your time)
  • Clear, engaging communication to members & participants
  • Developing products that your customers love
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