However, knowing is not the dame as doing! Many of our clients have found that despite having an enhanced understanding of branding and marketing, they don't have the skills, time or knowledge to bring it all together.
As a result, we have developed the Game Plan Brand Accelerator Program.
This done-for-you brand development program ensures that you are able to build the visual elements of your brand quickly and easily, while concentrating on managing and growing your sports organisation.
This program includes:
Articulation of your brand personality Agreement on Primary and secondary target markets identification of key competitors A clear and concise written foundation for the brand
Outcome:You are clear about what your brand stands for in the community and everyone is focussed on an agreed direction and outcome.
Articulation of your brand story Development of your 10 second Elevator Pitch (this alone will change the way you think about your sports organisation forever!) Development of your 60 second Elevator Pitch
Outcome:When someone asks "What do you do", your answer will compel them to ask more.
Brand Visual Identity
Complete the Brand Briefing template available Engage a designer Agree on elements required
Brand mark (or 'logo') Stationery Website skin Signage and Uniforms Event programs Marketing collateral Newsletter
Concept Development of agreed elements Refinement of agreed direction Application across range of items required Preparation of artwork to implement
Outcome: A new look and feel for your sports organisation that positions you clearly and looks great!
If you want to build a brand that stands out from the crowd and brings you more members, participants and partners, this is a great place to start.
It costs nothing to see if this is right for your sports organisation. If you would like to find out more, please Enquire Now